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Adweek on MSNAI Upgrades Come to Search Ad Campaigns With Google's New AI MaxAI-powered keyword- and creative asset-matching features are coming to Google Search campaigns via the new AI Max suite.
Google's expanded feature brings streamlined purchasing to Demand Gen campaigns on YouTube, potentially increasing conversion ...
The DOJ is proposing that Google should give rival ad exchanges and ad servers real-time access to bidding data from AdX ...
You can now rate or provide feedback for leads in ... You can now set the google_ads_conversion_customer field while creating a new customer using the Google Ads API. This was previously a read ...
The Associated Press - Business News on MSN18d
Google’s digital ad network declared an illegal monopoly, joining its search engine in penalty boxThe ruling issued Thursday by U.S. District Judge Leonie Brinkema in Virginia comes on the heels of a separate decision in August that concluded Google’s namesake search engine has been illegally ...
Competition between SSPs and ad servers should be a boon for publishers. But they could see a disruption in Google’s ad ...
Marketers and businesses need advertising to reach expansion goals. Advertising with paid tools costs high amounts that begin ...
We break down the landmark U.S. antitrust ruling against Google for monopolising publisher-side adtech tools, revealing what ...
Google is far more than just a search engine that gives information to the queries you type in the search bar. It is a ...
Google continues to make updates and upgrades to its search auction system as the DOJ pushes its agenda to stop the company's ...
Google Ads announced they will "now allow relevant Search ads from advertisers who showed amongst top ads to also participate in the bottom ads auction." Honestly, I thought this update happened last ...
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