I’ve had a sneaking suspicion for years, and now I know I’m not alone. Somewhere along the way, River Island (RI) fell for ...

Jollibee Group has unveiled its “evolved corporate brand,’ saying it was more than just an update of their logo. The ...

Born United is pushing back against a lawsuit Buc-ee’s filed over use of its beaver logo. The Goose Creek company argues it’s ...

This hearing was a continuation from the meeting on June 4, in which the applicant’s original request for signage totaling 1,500 square feet was roundly denounced by the board for being unnecessarily ...

Lyft just got a new logo, but you probably didn’t notice it.

Jollibee’s new logo marks a strategic shift from beloved fast food brand to global restaurant group, signaling its evolution ...

A version of this article appeared in the May–June 2025 issue of Harvard Business Review. Zach Mercurio is a researcher and adviser on purposeful leadership and meaningful work.

Lululemon has a lot of problems, say Jefferies analysts: 'Sesame Street' colors, too many logos, and sales, sales, sales ...

Nvidia reached another milestone in its rise to becoming one of the world's most important companies: the first publicly traded company to reach a market value of $4 trillion.

Like any living systems, teams need regular care, attention, and intentional renewal to thrive. Whether driven by restructuring, relationship tensions, demotivation, or strategic pivots, there ...