Researchers at HSE University and the London School of Hygiene and Tropical Medicine have identified 15 key motives that drive human behavior. By analyzing people's views, preferences, and actions ...

Augmented Analytics For The Factors That Influence Irrational Human Behavior For the last decade, behavioral economics has received an enormous amount of attention.

Chemical chatter from resident bacteria in the gut can hit the brain and nervous system in real time, shaping behavior and ...

Loughborough University researchers have developed an artificial intelligence (AI) tool that identifies the key human factors influencing maternity care outcomes, supporting ongoing efforts to ...