LAFC also announced that game developer Brandon Beck, the CEO and co-founder of Riot Games, also had joined the ownership group. Ferrell and Beck are alumni of USC, which is located immediately ...

— LAFC (@LAFC) January 7, 2016 The designer explained his work here. The reaction was predictable. It could generally be broken down into one or several of the below gripes: • It's too American.

LAFC, slated to join MLS for the 2018 season, revealed their official crest and club colors in a Thursday press conference at Union Station in Los Angeles. "It's a big step," said managing partner ...

LOS ANGELES -- Los Angeles Football Club unveiled its logo and colors on Thursday, but it was the addition of Will Ferrell as one of the MLS team's new part-owners that stole the show. "This is ...

The Deco logo should fit right in when emblazoned on the LAFC's new stadium right next door to the LA Memorial Coliseum, which opened in 1923 at the height of the Art Deco era.

It's only a logo. There are many like it. And there are many unlike it. Literally its only purpose is to make a brand, or in this case a team, easily identifiable. It's something to put on merchandise ...

Will Ferrell joins LAFC as part-owner as new MLS team unveils logo and colors Jeff Carlisle, U.S. soccer correspondent Jan 7, 2016, 06:32 PM Close Email Print ...