Campaignme.com on MSN11d
Predictions 2025: The comeback of the marketing mix model
As we step into 2025, digital marketing is poised for transformative shifts. From the continued evolution of retail media and ...
Hosted on MSN15d
Google releases Meridian, an open-source Marketing Mix Model, to public
Google has made its marketing mix model (MMM) platform Meridian freely available to all marketers and data scientists as open-source software, the company announced today. The release includes a new ...
MusicRadar24d
“Learning how to mix is almost as important as hitting on your original musical idea”: New to the mixing process? Start here
Don't let a brilliant song be swallowed up in a bad mix by following our guide to the central principles ... vocals, and some bass guitar elements. The mid frequency range is around 500Hz to 2kHz and ...
voguebusiness25d
An eclectic mix: Key takeaways from Milan Fashion Week Men’s
Ahead of Milan Fashion Week Men’s, Camera Nazionale della Moda Italiana (CNMI) president Carlo Capasa asked the fashion community to “bring the energy” this season, despite the challenges of the ...
Financial Advisor26d
The Six Necessary Elements Of A Good Marketing Strategy
What are the six elements needed for a successful marketing strategy? 1. It must be proactive. You drive the results. You need to be able to “ramp it up” from time to time. Some advisors like ...
GitHub2y
Lightweight (Bayesian) Marketing Mix Modeling
Note that LMMM is not supported anymore, so we highly recommend you switch to Meridian. Marketing Mix Modeling (MMM) is used by advertisers to measure advertising effectiveness and inform budget ...