PR, marketing, and advertising are often lumped together, but each plays a distinct role in growth. Here’s how ambitious ...

Economic upheaval requires strategic marketing reinvention. Here's how to ensure your brand is cool and collected in stormy ...

Should one person own every channel and strategy for promotion ... Drawing lines in the marketing sand is not as tedious as it sounds. Here's how Marketing, PR, and Content can work together across ...

True transformation is possible when you align marketing functions with overall business goals and priorities and give them ...

If you notice any of these red flags when it comes to your company's messaging, you need to explore a new marketing/PR path.

It relies on the storytelling and credibility established by PR, as well as the clarity and consistency provided by communications, to design strategies that resonate with audiences. A marketing ...

The Secret Little Agency (TSLA) has appointed Ng Li Ting (pictured) as business director to expand its earned media ...

Clearpoint Agency, a San Diego public relations agency with offices in Carlsbad and Boston, has promoted Hilary McCarthy to ...

New Delhi: Automotive manufacturing group Kinetic has appointed Value 360 Communications as its public relations partner to ...

Nikki Parker is Executive Vice President of Marketing Strategy and Communications at Insight Partners, where she is ...

"As a young firm, we are honored to receive this validation from our peers and look forward to continuing to serve the wealth management industry through holistic public relations and marketing ...