How CTV is Reshaping Media’, the Teads gathering provided a platform for insights, foresight, and meaningful conversations ...

We think chairman and CEO Marc Puig has done a commendable job sharpening Puig’s premium focus and expanding its brand collection through acquisitions, thus positioning the small beauty product maker ...

With economic instability, the pressure is on leaders to tighten belts yet still remain top of mind for target markets.

When a real estate brokerage comes up with a new marketing plan, it usually doesn’t make the news. But Compass Real Estate’s ...

Discover how data wrangling and effective risk management can transform marketing insights into action, helping you boost ROI ...

Google Marketing Live 2025 made one thing clear: AI isn’t just an assistant anymore. It’s becoming a co-strategist. This year ...

Ads are coming to Google AI Mode and to AI Overviews on desktop.

The effort, launched last year, accounts for about 15% of the digital bank’s account volume, an executive said. Now Ally is ...

Yellow Pages said Wednesday it struck a deal with Bank of Montreal's life assurance arm that will allow certain retirees and beneficiaries to receive equivalent pension benefits from the insurer. It ...

Incorporating LLMs into your business's marketing strategy can significantly enhance the impact of your marketing.

These aren’t just strategies for survival—they're the building blocks for creating programs that thrive in an increasingly ...

With PPC harder to track and getting pricier, branded search matters more. Here’s how to start behaving like a brand growth ...