Gilbert-Smith opts for our second-favourite razor as name for his new consultancy. Our favourite, of course, being Hanlon's.

AI is reshaping the way marketers measure success – and Google is building the tools to match. We speak to Katrin Werres, UK ...

The marketing industry is in the midst of a technological reckoning. As artificial intelligence reshapes how we live, work ...

Affiliate content. Discover how AI fits into the modern marketing funnel—from optimizing SEO to automating social ads—helping ...

Peeyush Dubey, Chief Marketing Officer of Tech Mahindra, unpacks the company's refreshed narrative, the power of AI and ...

When Costco recently announced plans to set up a Global Capability Center (GCC) in India, it added its name to a growing list ...

For marketing organizations to succeed in the future, they will have to go farther than just finding the coolest AI tool.

Thailand tourism strategy 2026 redefines success with value-driven travel, sustainability, soft power, and immersive visitor experiences.

The entire business must become comfortable with the fact that rigid 12-month planning is guesswork and that it’s not ...

When your reporting focuses on impressions instead of revenue, when your campaigns prioritise virality over lead quality, ...

Discover key takeaways from Phillips 66's Q2 2025 earnings call, highlighting record refining utilization, improved financial results, and strategies ...

Overreliance on performance channels in pursuit of short-term gains creates fragility in the growth model, especially when ...