Build-A-Bear has broken ground on a new multi-level flagship store at ICON Park in Orlando, set to open in 2026.

In this tutorial, learn how to create a beautiful diorama depicting Catnap from Poppy playtime trying to catch a goldfish in ...

Build-A-Bear has broken ground on a new multi-level flagship store at ICON Park in Orlando, set to open in 2026. The location ...

North Canaan man scratched on the chest by a bear on Monday morning. Man suffered minor injuries and declined medical treatment.

Build-A-Bear's strategy of selling experiences drives profitability. I believe that the company is positioned for profitable growth in the future. See more on BBW here.

Sharon Price John has led Build-A-Bear to new heights—and her journey to the C-suite started serving people burgers at a Fortune 500 fast-food chain.

Sharon Price John says Build-A-Bear has leveraged nostalgia by collaborating with brands like Pokémon to boost plushie sales in the "kidult" market.

According to Yahoo News, Build-A-Bear rolled out some new adult-themed offerings for Valentine's Day. It's Build-A-Bear's "After Dark" collection that has some people disgusted.

Sharon Price John was aware that Build-A-Bear wasn’t just selling plush bears; they were purveyors of an emotional experience.

A U.S. judge rejected Build-A-Bear Workshop's effort to dismiss a lawsuit claiming that its Skoosherz plush toys were unauthorized knockoffs of Squishmallows, the popular plush toys made by a unit ...

The new Mothman plush from Build-A-Bear appeared to sell out within hours of its announcement. The plush toy is inspired by a West Virginia legend.

Adding to its current lineup of licensed plush, Build-A-Bear now offers a familiar Normal-type Pokemon first introduced in Pokemon Diamond and Pearl.