The four Ps of marketing—product, price, place and promotion—serve as a framework for marketing success. Learn what each entails and how to use them.

Before undergoing a paid promotion strategy, it’s key to have your goals outlined. These can include increasing readership for your content or generating more conversions on your website.

Some promotional techniques, such as in-store displays, are more traditional. However, there are a number of other promotional ideas for marketing Chron Logo Hearst Newspapers Logo ...

A social media marketing plan is a focused framework that guides how your brand engages with its audience across social ...

Every business requires a strategy for marketing, which includes address the "Four Ps" of product, price, place and promotion. Restaurants often have to fight for every customer even more than ...

SpendEdge sample reports are free of charge and provide insights that focus on the cost-saving aspects of procurement and the optimization of category spend. Request a FREE sample report .

Artificial Intelligence; AI Marketing Strategy: How to Use AI for Marketing (Examples & Tools) AI technologies like machine learning and natural language processing can automate and optimize ...

Collaborative marketing is an innovative strategy that enables brands to take advantage of each other's strengths.