Even's new partnership with Matchfy aims to enhance artists' promotional efforts and help them build sustainable careers.

Experiential marketing is a powerful brand promotion tool that has reshaped the marketing and PR industry. Students master a range of experiential marketing techniques, including partnership ...

Tools for Google AdWords for Video To find out what keywords ... As a video site with 1 billion visitors a month these days, YouTube can really be an effective promotion platform for your biz. You ...

For Generation Z, money-saving coupons have become a way of life – to the extent that 90% of shoppers in this age bracket (18–25-year-olds) say they are now more likely to try a product if they have a ...