When misapplied, even the most well-intentioned personalization efforts can feel invasive, irrelevant or damaging to brand ...

Admittedly, public opinion polls show that adults are open to medical marijuana and less so to legalizing the mood-altering ...

The partnership will focus on expanding MyDesignation’s national presence through integrated PR, outdoor advertising, and ...

With economic instability, the pressure is on leaders to tighten belts yet still remain top of mind for target markets.

Communications, a leading national integrated communications firm and six-time ‘Agency of the Year,’ today announced that ...

There is a storm out there for agencies still clinging to an out-of-date model. But for those with the skill and will to ...

Xavier Chardon has been appointed Chief Executive Officer of the Citroën brand, effective June 2, 2025. He will report to ...

In today’s hyper-competitive business landscape, visibility isn’t just a nice-to-have – it’s an essential ingredient for ...

Abu Dhabi, UAE: 9Yards Communications, a fully integrated marcoms and production agency, headquartered in the UAE capital, ...

This is Part I of “Cap to Campaign,” a four-part series that highlights the advice from the ad industry to the next wave of ...

Emeka Obia has been named Africa’s Young Adman of the Year at the prestigious Industry Awards 2025, hosted by.

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