Public relations firms and SEOs have been duking it out over who’s better at online reputation management for decades. PR firms claim better media mentions improve brand sentiment, while SEOs argue ...

This is where public relations crisis management professional assistance is invaluable, before and after an incident. ... the overall corporate reputation. For those in IT, ...

Four public relations executives help make sense of crisis management. Timing is essential The key to an effective crisis communication strategy is knowing when to act, and experts advise a wait ...

World Public Relations Day is celebrated annually on July 16. It is a global event that draws the attention of global citizens to the practice of PR, its feats, problems and prospects. The activities ...

Managing your reputation may be simply removing yourself from the public eye. While it's challenging to vanish without the assistance of witness protection, it's not entirely impossible to strip ...

In an era defined by algorithmic decision-making, artificial intelligence is not only transforming how we search for information but also what information we find. Reputation today does not solely ...

To minimize damage and rebuild confidence, combating internet defamation requires a multifaceted strategy that includes proactive public relations, reputation management techniques, and legal ...

When talking about marketing in the security industry, public relations (PR) is probably the least understood tool in the box—and this is to the industry's detriment. Not only is good PR key to ...

Creating a solid online reputation management strategy for any business is a critical part of maintaining brand awareness, public relations, and addressing issues.