A SWOT analysis is a common tool for business analysis and marketing planning. The letters stand for strengths, weaknesses, opportunities and threats. Marketing managers using a SWOT analysis may ...

Ultimately, a SWOT analysis should reveal priorities, assist in long-term planning and form the basis of a business' marketing strategy. Internal Factors in SWOT Analysis Are Often Plentiful ...

21st Century SWOT. A recently published and very insightful Entrepreneur article lays out a way to use SWOT analysis in a 21st century context. The piece calls for a drilling down of the four SWOT ...

SWOT analysis can be a daunting task for an organization when the pressure is on, which is why we invite you to join the MarketingProfs SWOT Analysis Team. We will present your marketing dilemma, not ...

As a brand strategist for professional services, I always do a SWOT analysis with new technologies so that I can make informed recommendations to accounting firms and other clients. So far, my agency ...