IIM Bangalore offers free online courses on SWAYAM, covering finance, tourism marketing, advertising, sales, business ...

With marketing spending expected to reach historic highs, it’s important for marketers to ensure that every dollar invested ...

Thryv® (NASDAQ: THRY), the leading provider of small business sales and marketing software, has announced the promotion of ...

A sales drop in the mid-single digits in Kraft Heinz’s fourth quarter and in the low single digits for the year sent the CPG ...

AGC Studios, Stuart Ford’s independent content studio, is promoting sales and distribution executive Sara Ghorra to vice ...

Earlier this month, finance minister Nirmala Sitharaman announced relief on taxes for those with an annual income up to ₹12 ...

The revenue from operations too sees an uptick for the FMCG conglomerate. The hygiene and health arm reported a revenue of Rs ...

Todd Greiner Farms expands its sales and marketing programming to add much needed strength to the year-round asparagus category ...

Marketing copywriting drives online retail, shaping how potential customers perceive your brand, products, and services.

Recently, the firm has been leaning into its scale-driven cost advantage to emphasize its value offerings amid a challenging consumption spending environment. We view this strategy as prudent.

In a polarized political climate, brands are being forced to rethink how they approach this holiday—striking the right ...

The Golden Arches will emphasize menu innovation in the chicken category this year to recover traffic momentum that was ...