There are several conclusions that can be drawn, and these are outlined in a book by Gerard Tellis (1998, Advertising and Sales Promotion Strategy, Addison-Wesley). But note that many of these ...

Don't miss these early Memorial Day sales from Wayfair, West Elm and more. While the best deals are yet to come, there are tons of noteworthy promotions to sift through this week—like this cozy ...

The International Society of Automation (ISA) is a non-profit professional association of engineers, technicians and management engaged in industrial automation. As the globally trusted provider of ...

Eligible customers include: Existing customers will also be taken care of through Audi’s after-sales campaign, including a loyalty programme that rewards customers for their fourth to 15th ...