Agentforce represents the shift from generative AI to agentic AI. Updated with details on Agentforce for Revenue. The post Salesforce Agentforce: What you need to know appeared first on MarTech.

Data-driven empathy and emotional intelligence are inherent to effective marketing. Call it introverted advertising, a ...

This is where technology such as Data Cloud, one of the pillars of Salesforce, comes into play. It allows patient information ...

Known as Aeneas, the tool was trained on an extensive dataset of Latin epigraphy. Experts hope it will help decipher segments ...

We often hear that thought leadership is a top-of-funnel strategy, useful for brand awareness, credibility, or trust. But ...

As pressure on electricity supplies grows, driven by rising use of AI, attention is turning to other ways to maximize the ...

John Musser, founder of ProgrammableWeb, had a front-row seat to the birth of web mashups and the evolution of the API ...