Under its new CEO, Starbucks is spending heavily to make itself a more welcoming coffeehouse with faster service.
Brian Niccol, the new CEO of Starbucks, has identified mugs as an integral part of his turnaround plan. As Brian Niccol ...
Starbucks is trying to fix falling sales by changing its vibe back to coffee-house roots. The new CEO says parts of the plan, ...
The coffee giant is trying to make its stores more inviting by adding more comfortable chairs and serving coffee in ceramic ...
Starbucks' nearly 40,000 locations are looking to provide a cozier feeling while cutting waste with new sustainable ...
Starbucks' new CEO, Brian Niccol, has a vision to make Starbucks into a classic coffeehouse, but he has to contend with an ...
On his Starbucks runs in Los Angeles and San Diego, Gargiulo said he was pleasantly surprised to see three of these tactics ...
Starbucks on Tuesday reported better-than-expected sales in its fiscal first quarter as some of its turnaround efforts start ...
Starbucks also imposed a new code of conduct at stores, requiring visitors to purchase something if they want to sit at a table or use the restroom. The code reversed a policy enacted in 2018 that ...
Starbucks announced the return of free refills for customers who stick around its coffee shops, after the chain faced ...
According to CNN, Starbucks baristas will soon return to hand-writing customers’ names in Sharpie on their cups, a practice ...