The Sun Microsystems logo is perhaps the best ambigram logo of all for its geometric perfection. The clever rotational ...

The Big 12 is home to some of the most unique brands in college athletics. Those schools also have some of the nation's best ...

In Miami and Dubai, luxury logos glistening from glass towers are so common they might as well be skyline accessories. A logo ...

When an upstart women’s shoe brand made a sponsorship deal with Courtney Williams, a Minnesota Lynx all-star, it put the ...

One of the OGs of sunglasses brands, Ray-Ban have been going since 1936, so you can trust in them for a pair that'll last you ...

A Big Decision for a Small Business When I launched my company, I didn’t realize how tricky picking a logo would be. I just ...

In the golden era of Britpop, Oasis had a strong visual identity that might have appeared simple but was carefully considered. Designer Brian Cannon and his company Microdot oversaw all visual design ...

The new logo and wordmark still feature a lowercase 'g', but one that's much softer and more stylised than the previous bland ...

Hijinks has created the name, brand identity and hero film for Vue cinemas’ new premium offering. Epic by Vue is a new ...

Volkswagen Group models dominated Germany’s electric car sales, taking eight of the top ten best-selling EVs in the first ...

These drink brands stir devotion through bold flavors, nostalgia, and smart marketing. From soda to energy drinks, they ...

Brand identity is a crucial part of building any sports team, but especially in the NHL, where many fans rightfully treat ...