The Public Relations in the US is driven by digital transformation ... to introduce itself as a leading provider of insightful market research solutions that adapt to the ever-changing demands ...

Public relations is a complex discipline ... Stories may be based on specially commissioned market research; on incidents and events affecting employees or customers; on the launch of and response to ...

Public relations professionals say digital storytelling and social listening are the trends that will most influence the future of the field, according to recent research from the ... will become more ...

Most public relations professionals feel confident about the value they've been providing during COVID-19 but are also grappling with more burnout and stress because of the pandemic, according to ...

In a digital world, where news and misinformation spread quickly, public opinion can also change quickly. Many types of organizations – from public to private – want to have a positive public ...

Organizations rely on public relations professionals to reach audiences and promote an attractive, positive public image. By blending aspects of marketing ... and plan, research and conduct ...

Public relations specialists aim to generate positive publicity for their clients and enhance their reputation. They may serve as the press secretary for the president of the United States ...