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Duolingo sees a spike in users learning Mandarin
The 'biggest winner' of a potential TikTok ban? Duolingo. Here’s why.
As "TikTok refugees" flood to Chinese site RedNote, language learning app Duolingo has reported an over 200% spike in people learning Mandarin.
Duolingo sees 216% spike in US users learning Chinese amid TikTok ban and move to RedNote
TikTok U.S. users have been learning Chinese on Duolingo in increasing numbers amid their adoption of a Chinese social app called RedNote ahead of the
‘Welcome, TikTok refugee’: Duolingo sees a 216% spike in U.S. users learning Mandarin
Millions are joining RedNote ahead of the TikTok ban. But the app’s default language is Mandarin. “Oh so NOW you’re learning mandarin,” Duolingo tweeted on Monday.
1d
Duolingo Sees 216% Jump In Mandarin Learners As TikTok Users Migrate To RedNote
"First of all, the Chinese are so nice, they're so sweet and so welcoming. They've over here teaching us Mandarin." ...
1h
Advertisers worry about the TikTok ban's damage while holding out hope the app won't 'go dark' for long
With the TikTok ban upheld, advertisers are implementing contingency plans. But they hope the app returns as Meta and Google ...
1d
Duolingo reportedly sees spike in Americans learning Chinese as TikTok users move to RedNote
Duolingo has seen a surge in U.S. Mandarin learners as TikTok users explore Chinese social app RedNote amid a looming ban.
1d
TikTok Hadn't Even Been Banned Before the Backlash Started
Whatever US politicians were hoping for, what they got was a huge increase in users signing up to Duolingo to learn Chinese and American users flooding Chinese apps.
Marketing Interactive
2d
Duolingo jumps in on TikTok ban talk with subtle but witty social post
With TikTok's potential ban in the United States (US) eerily looming over everyone's heads, online language-learning app ...
6d
on MSN
4 Lessons From Duolingo’s Marketing Playbook
Duolingo’s playful and purpose-driven marketing strategy has transformed its lime-green owl into a global icon.
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