Coca-Cola worked with Secret Level and other studios to create three new versions of “Holidays Are Coming” ad.

Cash App has evolved “Weird for Real” scam awareness campaign from Mischief @ No Fixed Address to focus on internal products.

That is the potential future offered by AI agents, which will be the key area of AI development in 2025, according to AI ...

J.P. Morgan is targeting tech startups as clients after Silicon Valley Bank, First Republic Bank and Silvergate Bank ...

Last month, Chris Buckwell, senior brand manager at Heineken’s Beyond Beer team in the U.K., wrote on LinkedIn that he was ...

Here are specific steps marketers can take to promote unity: Review all customer communications to delete divisive language ...

At 12:30 p.m. ET on Nov. 20, Ad Age will host a roundtable with members of Gen Z to hear what brands are catching their eye, ...

The intersection of sports marketing and the pharmaceutical industry offers a dynamic space where brands can leverage ...

On Breaking and Entering Media’s latest episode, Fortnight Collective CEO Andy Nathan talks efficiency in a fast-paced ...

Also: Leading National Advertisers 2024 Disney update, top brands for baby boomers, Paramount-Nielsen measurement standoff continues, macroeconomic news and data in a nutshell.

Operating income at the company’s theme park division declined 5.7% to $1.66 billion, in line with analysts’ projections.

AI and automation are among the factors influencing marketers to move away from traditional agency remuneration models toward ...