The Big Ten Conference, founded in 1896, has expanded to 18 teams and is the largest conference in college athletics. USA TODAY ranked the Big Ten teams' logos, from worst to best, considering ...

Jim Parkinson, the designer behind Rolling Stone's iconic logo, has died at 83 after a long battle with Alzheimer’s, his friend confirmed.

James Piot has been all over the world with LIV Golf, but this week he's on the PGA Tour. His logos tell that story, too.

The Detroit Red Wings will unveil a new center-ice logo at Little Ceasars Arena in 2025-26 as part of their Centennial celebration. The team is asking fans to vote for one of two designs.

The Detroit Red Wings revealed their centennial logo, celebrating 100 years of the team this upcoming season.

The Detroit Red Wings have unveiled a new logo ahead of the team's 100-year anniversary celebration.

The Detroit Red Wings are celebrating their 100th season in the NHL with a themed logo.

King’s Hawaiian, maker of sweet buns and rolls that come in distinct bright-orange packaging, is retooling its branding as part of its 75th anniversary.

The self-driving taxis feature a “Robotaxi” logo written out in a graffiti style on the car’s front doors. The scrawled typeface is reminiscent of the branding for the video game Cyberpunk ...

A look inside the process of designing the team's new uniforms, which feature the first changes to the Blue Note logo in 27 years.

Blues unveil new primary uniforms inspired by Winter Classic jerseys Club's brand evolution modernizes the popular heritage brand identity, colors, and Blue Note logo reintroduced in 2017, while ...

CLEVELAND – The Cleveland Charge have officially introduced the franchise’s most significant brand evolution in its 14-year history, including a new logo set that celebrates the ...