Today, most firms realize the importance of marketing and are more than willing to invest in various activities to drive growth. In accounting, this anxious desire to jump in and "do something" often ...

Education News:Leveraging the 5 Ps of strategy. SENSEX 81,757.73 -501.51. NIFTY 24,968.40 -143.05 ...

“The Five Ps can help you to make that change. ... The second P, priority, is understanding your business strategy to figure out what digital bets you will make on behalf of your company.

The five Ps—Pay, Perks, People, Pride and Purpose—became a cohesive roadmap to support Microsoft’s transformation, almost organically. She noted: “People want to provide for their families ...