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MediaLink today announced the executives who will lead its two core advisory practices following Michael Kassan’s exit in March amid a legal fight with parent company United Talent Agency.. Its ...
How creatives can become agency CEOs—and why it’s time to rethink the leadership structure Agencies should teach creatives the skills needed for senior management roles By Gail Heimann .
The ad group bought the structure in 2023 and kickstarted a $2 million gut renovation of the interior because their old office on Main Street was getting too small, said Jeff Warman, partner and ...
Omnicom’s acquisition of Interpublic will create the largest advertising agency in the world. SOPA Images/LightRocket via Getty Images. That could help the company grow its share of the ...
Overarching Policies On AI Use. Across the board, our agency is guided by policies on best practices and acceptable use of generative AI tools. These include but are not limited to: ...
At Barker, a New York City-based creative agency, staff diversity is viewed as a competitive advantage, not just a social justice concern. The company, with average annual revenue of $14 million ...
Advertising agencies are potentially liable to the Federal Trade Commission for deceptive acts or practices, along with their clients. The FTC will consider numerous factors, including, but not ...
It owns well-known ad companies including McCann Worldwide and the ad-buying giant IPG Mediabrands. Omnicom was created in 1986 as part of a three-way merger of ad agencies including BBDO Worldwide.
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