“While the agency is based in WA and the day-to-day campaign work is being led by local talent, it's also the agency’s ...

The 'Everyone Must Go' campaign encouraging Australians to pick New Zealand for their next holiday has hit its results out of the park, bringing in ...

The campaign was backed by an initial $500,000 investment, which proved so effective that an additional $300,000 was later allocated to extend its reach and momentum.

The 'Everyone Must Go' campaign encouraging Australians to pick New Zealand for their next holiday has hit its results out of the park, bringing in thousands of visitors in a boost for regional ...

SYDNEY - Tourism New Zealand has appointed Ogilvy PR as its public relations agency of record in Australia, it said.

Tourism New Zealand has appointed Ogilvy PR as its public relations agency of record in Australia, recognising the agency’s ...

Australia Go founder and director Alain Daniel Ruthenberg looks back on 25 years of his company's history and the people who ...

The government on Sunday launched a new tourism campaign aimed at getting Australians to visit New Zealand. Prime Minister Christoper Luxon, appearing with Tourism Minister Louise Upston, said his ...

Tourism Australia is betting big on Indian tourists and is ramping up its efforts to attract them. The tourism board of Australia recently visited India along with a delegation of 15 CEOs from the ...

Tourism's Economic Impact: Tourism is Australia's number one service export and fourth-largest overall export, contributing $177 billion to the economy and supporting one in 13 jobs across 300,000 ...