Within the digital landscape, social media ad spend has increased to $243 billion, a 15% rise year-on-year. And brands’ continued interest in influencer marketing is clear, with a 14% increase in ...

We Are Social, the socially-led creative agency, and Meltwater, a global leader in social and media intelligence, have ...

SAN FRANCISCO, Feb. 05, 2025 (GLOBE NEWSWIRE) -- Meltwater, a global leader in media, social and consumer intelligence, and We Are Social, the socially-led creative agency, have released Digital ...

Instagram tops the research charts, with 62.3 percent of its adult users researching brands on the platform. Facebook ranks second,shows that 22 percent of active social media users follow ...

Millions of Americans this week downloaded the Chinese social networking app RedNote, also known as Xiaohongshu, as a possible U.S. prohibition of TikTok loomed.