The event celebrated leading voices and rising stars in public relations, explored the sector’s achievements and persistent challenges, such as quack practitioners, and outlined a bold vision for the ...

In many ways, AI has transformed PR. But the fundamentals haven't changed. You still need to earn high-quality media coverage. The difference is that now, those features are no longer just about ...

By Peter Martey Agbeko (Public Relations Practitioner, Editor, and PR Advocate)\xa0Every year on\xa0July 16, communicators across continents pause to celebrate\xa0World Public Relations Day, a moment ...

Just what is public relations? And how does it differ fromadvertising? Public relations is the opposite of advertising. Inadvertising, you pay to have your message placed in a newspaper, TVor ...

Public relations professionals work with media types–magazines and newspaper editors and radio and TV producers–to get their clients’ stories in the news. Because there’s an awful lot of ...