A social media marketing plan is a focused framework that guides how your brand engages with its audience across social ...

In the first part of this series, we explored four fundamental laws of marketing that any effective MMM solution should ...

Linkby connects brands with publisher content that advertisers pay for based on reader engagement. The startup raised $15 ...

PR is summoned like the fire service, expected to swoop in and heroically put out the flames of disreputation with expertise, strategy, and a good dose of spin, if needed.

MKTG Sports + Entertainment Australia has been named the agency of record to support the Transport Accident Commission's (TAC ...

As ethical consumerism rises, cosmetic industry leaders explain the real difference between cruelty-free and vegan products, and why these distinctions are now defining the future of beauty.

Petlibro Launches Scout: The AI-powered Pet Camera That Knows the Difference Between Your Pets--And What They're Up To PR Newswire SAN JOSE, Calif., June 25, 2025 ...

Prescient AI today released a new forecasting and optimization model built from the ground up to replace failing measurement frameworks that can't keep pace with today's high-stakes marketing ...

Peeyush Dubey, Chief Marketing Officer of Tech Mahindra, unpacks the company's refreshed narrative, the power of AI and ...

Travel plays an integral role in generating new business opportunities, nurturing working relationships, and encouraging ...

Research by Professor Ike Silver and co-authors examines why people tend to escalate moral judgments when responding publicly ...

Gov. Spencer Cox wants to spend $1.8 million convincing Utahns that nuclear energy is a good idea for the state.