One of the functions of a distribution channel is to optimize your sales volume. Even though you might have several opportunities to distribute your product, you might have limited capacity to ...

Distribution is therefore a logistical function at the physical level modulated by communications activities. Channels have evolved over time—and continue to change as participants attempt to ...

But if you want to understand channels of distribution, the first thing to note is that distributors, retailers and the other channel members are physical institutions that can make up a channel of ...

With the exception of businesses that own their entire supply chain, every business operates at some place in a distribution channel. Many small businesses, such as retailers, function as the last ...

As you bring on new channels or expand existing ones, be sure to lay out the various areas of your warehouse and see where certain functions will need to interact. After all, distribution models for ...

In the past, each member of the distribution channel seemed to have a certain amount of information unique to their position. Today information is ubiquitous — no one has a lock on it. Therefore, no ...

Amazon appears to be single-handedly taking over the retail world, but what’s less well known is that a good portion of the products displayed on Amazon’s endless pages are actually offered up ...

Distribution is no longer about the pick-pack-ship functions expected only a few years ago. Instead, distributors are expected to be consultants, integrators, financiers, cloud providers, and app ...

The addition of Batronix and Batter Fly will broaden Keysight’s distribution channel covering power supplies, oscilloscopes, digital multimeters, waveform function generators, data acquisition ...