The future of public relations depends on our ability to harness new technologies responsibly while centering transparency, ...

Both branding and promotion are crucial components of a comprehensive marketing strategy, with branding laying the foundation ...

At its core, storytelling in PR is about more than just conveying information. It is about weaving messages into narratives ...

President Donald Trump made big cuts to woke programs he said hijacked taxpayer dollars to fund radical agendas.

In many ways, AI has transformed PR. But the fundamentals haven't changed. You still need to earn high-quality media coverage. The difference is that now, those features are no longer just about ...

Here are five essential recommendations for any organization looking to build a more resilient crisis communications plan: ...

Isaiah Joe and Jaylin Williams are speaking ahead of the Thunder In The Fort parade in Fort Smith. Watch live in the video player above. Fort Smith is hosting the parade to celebrate its two NBA ...

Jonathan Nagy wears many hats – high school history teacher, alumni relations director, church music director, tour director, ...

Elizabeth Lampert of Elizabeth Lampert PR writes that the use of AI has created an urgent imperative: to use generative AI in a way that does not compromise the integrity of a law firm's brand.

Jonathan Nagy wears many hats — high school history teacher, alumni relations director, church music director, tour director, ...

A scholar of intelligence and strategy explains why battle damage assessments are so challenging – and why the process has ...

Waste Pro announces that Dayna Williams, Waste Pro’s North Florida Regional Director of Government Relations, has been ...