Planning an event and making it successful is no easy feat. Public relations, or PR, plays a big role in getting the word out ...

Here are the three non-negotiables you should expect from your PR agency for a successful partnership. If they aren’t living ...

In Steve Magness’s new book ‘Win the Inside Game,’ you can learn to let go of do-or-die goals to help you reach your ...

You don’t need a PR team that specializes in AI. You need one that understands how to craft the right message, deliver it to ...

Mayah Riaz is a PR to the stars - and she believes under fire opera singer Wynne Evans has a chance of winning back the ...

Dozens of Duke University students signed up for a free trip to China. Even the university was surprised by what happened ...

As global misinformation threatens South Africa's reputation amid the Land Expropriation Act debate, strategic PR emerges as a crucial tool for reclaiming the national narrative. This analysis ...

Oluwagbotemi Moshood,the founder ofBrazzPR,Africa’s leading strategic marketing and PR agency,in this interview with MOHAMMED SHOSANYA, speaks on why the agency was created, its impacts,challenges and ...

Forbes Agency Council is an invitation-only community for executives in successful public relations, media strategy, creative and advertising agencies. Do I qualify?

“The Sussexes have decided to step back a little and let Ashley take the reins on their PR plan.” The decision, the source suggested, is part of a united front to improve Harry and Meghan’s ...

The crisis PR firm with a role in the “It Ends With ... “Neither Wallace nor Street had anything to do with the alleged sexual harassment, retaliation, failure to investigate or aiding and ...

Be helpful to leaders. As a manager, you are a public relations person for those you lead. Do not assume your boss or upper management knows what is taking place. Send notes to your boss or others ...