Yesterday, when I was writing about Bentley’s logo re-design, I used the Ford logo as an example of just how long-lived automotive brand logos could be; remember, Ford has been using essentially the ...

Lyft just got a new logo, but you probably didn’t notice it.

LIDL shoppers have claimed they can never look at the logo the same way after someone shared what it reminds them of. A ...

The Sun Microsystems logo is perhaps the best ambigram logo of all for its geometric perfection. The clever rotational ...

Staying well within their palette for the past eight decades, the team will use two versions of their traditional "Spoked B" going forward.

Logo look-alikes. Saving souls in Starbucks' image. By JOSEPH ... I think people like the fact that they can get a little chuckle out of something and at the same time express their faith ...

The main Chrome logo (the one you click on from your dock / taskbar to access the web) won’t look the same across all systems either. On ChromeOS, the logo will look more colorful to complement ...

The Brooklyn Nets officially unveiled their new logo Monday, culminating their long-awaited move across from New Jersey. And surprise, surprise: The logo features a basketball. For some reason ...

It’s a familiar look for Jets fans, not just because the team is paying homage to its past, but because it’s the same look we saw for several games last year: the Jets’ new “Legacy White ...

Super Bowl logos went from creative to repetitive in recent years. Here’s a look back at some of the design changes and why they happened.