Malibu Black was released appealing to those seeking the high energy occasion. This 70 proof amber colored rum with a hint of coconut flavor mixes well with cola or as a chilled shot.

Pernod Ricard UK is releasing “connected bottles” of Malibu, the company’s brand of coconut-flavored rum. The bottles are being fitted with Near Field Communication (NFC) RFID tags designed to enable ...

That test is now turning into a mega-rollout of connected bottles of Malibu rum. Some 40,000 bottles of Malibu rum are being shipped with NFC tags and go on sale Sept. 1.

Malibu has you covered with the new Malibu Strawberry Spritz bottled cocktail. The strawberry-and-coconut-flavored, fizzy, rum-based drink comes in 75cl bottles perfect for sharing… ...

Beneath the text is an image of Penny at her neat learning station, wearing light-pink headphones and happily holding up to her virtual classmates a bottle of Malibu rum nearly the size of her torso.

As Malibu's first ready-to-drink cocktail, the Strawberry Spritz will come with a cork that you'll have to pop off the bottle to get to all those tropical flavors, but I have a feeling breaking ...

The campaign, which began earlier this month, consists of 40,000 bottles, each with an NFC tag attached to its front, beneath Malibu’s sunset logo. The bottles are being sold at Tesco stores ...