One reason for this fragmented approach is the antiquated, broken system across sales, marketing and communications teams.

Business development is a holistic process that combines sales, marketing, public relations, market positioning and brand ...

For marketing organizations to succeed in the future, they will have to go farther than just finding the coolest AI tool.

PDF for Business Studies from the official Rajasthan Board website. Access chapter-wise details for Business Studies with the ...

First National Bank recently announced that it has named Jennifer Reel executive vice president and chief communications and ...

The Indian PR industry is urged to specialize, moving beyond generalist approaches to meet the demands of a verticalized ...

Day, stakeholders from various sectors have underscored the need for the critical role of effective and ethical communicatio ...

Hotwire, the global communications and marketing consultancy, today announced the appointment of Charlotte Harvey as its new ...

Get enrolled with ITMI’s Full Time Postgraduate Diploma in Mass Communication for Audio Visual Production, Journalism, ...

A new global report has found that 72 per cent of brands now consistently rely on digital channels to shape their public ...

PR is summoned like the fire service, expected to swoop in and heroically put out the flames of disreputation with expertise, strategy, and a good dose of spin, if needed.

On 16 July, the global PR industry unites to celebrate World PR Day, a timely reminder that public relations is ...