You’re spending time and budget across channels - paid search, SEO, social media, events, email, content. But which marketing touchpoints truly influence conversions?

Build your business with our 9-step real estate marketing plan. Start off strong with our free downloadable real estate marketing template.

Multi-channel marketing doesn’t mean you need to be an expert at everything, writes Alessandra Alessio, APAC marketing director at StackAdapt. That said, there are many benefits from leveraging ...

For all the new tools marketers have adopted in the digital age, one channel consistently earns trust more than any other: direct mail.

Channel 4 has appointed The Cast as its first dedicated influencer marketing agency, building on its commitment to work with creators and connect with young audiences.Already a leader in social ...

Tofu allows companies to create one campaign and use generative AI to modify content for different marketing channels and customers.

Channel partner marketing as a discipline has played an enormous role in the growth of tech vendors since the 1990s, but it’s equally important in many other B2B industries, such as energy, ...

Download the best free marketing campaign templates and spreadsheets for monday.com, ClickUp, Asana, Notion, Confluence, Excel, and more.

Ready for another transformative year for marketing, with AI, personalization, and evolving technologies taking center stage? To stay competitive in 2025, marketers need a clear understanding of ...

Designed specifically as an antidote for push-based marketing fatigue, FLVR was designed to enhance our brands’ culinary credibility and expand beyond our core categories and consumption occasions.

Marketing mix modeling is key to achieving marketing efficiency. Learn its benefits for ROI, channel synergy and data-driven decisions.

Through-channel marketing enables manufacturers and suppliers to provide contractors with easy-to-use marketing materials that help promote their products. For example, brands may offer email ...