Campaigns like the relaunch of “Share a Coke” spurred growth around the globe, executives from the CPG giant said during an ...

The Coca-Cola Company KO is intensifying its global marketing playbook to deepen consumer engagement and drive sustained market share gains. With consumer preferences shifting rapidly, Coca-Cola ...

Coca-Cola's revenue outlook is solid with pricing and volume recovery, though margin gains may slow amid growth in ...

Coca-Cola’s second quarter results reflected a stable performance in a shifting consumer landscape, with the company meeting ...

Coca-Cola's 30-year partnership with the Essence Festival of Culture is a prime example of cultural marketing that outperforms traditional sponsorship.

What We Thought of Coca-Cola’s Earnings Coca-Cola KO posted 6% organic sales growth in the first quarter on a 5% price mix increase. Adjusted operating margin widened 140 basis points to 33.8%.