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Campaigns like the relaunch of “Share a Coke” spurred growth around the globe, executives from the CPG giant said during an ...
Coca-Cola's revenue outlook is solid with pricing and volume recovery, though margin gains may slow amid growth in ...
The Coca-Cola Company KO is intensifying its global marketing playbook to deepen consumer engagement and drive sustained market share gains. With consumer preferences shifting rapidly, Coca-Cola ...
Coca-Cola's 30-year partnership with the Essence Festival of Culture is a prime example of cultural marketing that outperforms traditional sponsorship.
What We Thought of Coca-Cola’s Earnings Coca-Cola KO posted 6% organic sales growth in the first quarter on a 5% price mix increase. Adjusted operating margin widened 140 basis points to 33.8%.
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