“Advertisers using Generative Ads Recommendation (GEM) on Facebook Reels have seen up to a 5% increase in ad conversions. And ...

Brands including Lysol, Amex and Poppi are taking advantage of advertising offerings from the media giant as it prepares for ...

Advertisers need to find new pathways of making lasting connections with audiences by rewriting the aspects of what makes a ...

In terms of sales volume, Sprite controls 8.03% of the U.S. carbonated soft drink category, according to recently released ...

It currently has 42,000 views on YouTube with 302 comments discussing the hardware — what the comments don’t mention, however, is the AI-generated shots used in the ad. Why? Because no one ...

Search Engine Land » PPC » Google Ads expands Checkout on Merchant to Demand Gen campaigns Chat with SearchBot Please note that your conversations will be recorded. Google today expanded its ...

Mastercard rapproche l'Afrique de l'UEFA Champions League comme jamais auparavant avec le lancement de sa campagne footballistique Afrique 2025, qui se déroulera de février à mai 2025.

Their target audience is very much Gen Z-ers like them. Youth Demand has already raised more than £140,000 in small donations from the public and, like Just Stop Oil and Extinction Rebellion (XR), ...

Run a parallel ‘always‑on' video‑view campaign for pennies to warm the market. At the same time, your lead‑gen ads hunt conversions—brand and demand—same budget, double impact. Only for firms ...

One in three members of Gen Z (33 per cent) said they respect the day but don’t feel personally connected, and another 29 per cent said they don’t think about it. When asked about their ...

Rajasthan Royals have demanded action against Rajasthan Cricket Association (RCA) ad-hoc committee convenor Jaideep Bihani after he made match-fixing allegations against the IPL franchise citing their ...

NEW YORK, April 23, 2025 (GLOBE NEWSWIRE) -- Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company, today unveiled the next generation ... demand sources and optimizing ad ...