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Nike’s Jordan Brand is marking 40 years since Michael Jordan first donned the now-famous sneakers with an unexpected musical.
Michael Jordan's on-trend Air Jordan Mule sneaker loafer. After first appearing in a dressy all-black and an upcoming cow ...
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Adweek on MSNHow Jordan Brand Is Marking ‘40 Years of Greatness' While Ushering in a Bold New EraThe AJ40 launch marks the "culminating moment" for the brand's "40 Years of Greatness" campaign, said Sargent. "The strategy ...
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Nike is betting Kim Kardashian can be its next Michael JordanNike is extending its brand lineup through a rare partnership with Kim Kardashian's Skims. I t's a bet that her star power can have a similar impact as Michael Jordan has on the sportswear giant ...
Not only does Nike have a partnership with Lego, now its subsidiary Jordan Brand has announced a collaboration with Bandai ...
As a result of such deals, Jordan became a billionaire in 2014. Their iconic “Air Jordan 1” came out in April 1985, designed by Nike’s Peter Moore, and it was sold for just $65.
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