When buyers shape the journey, brands must earn every interaction. Here’s how the smartest teams design for trust, not just ...

The Indian furniture market is experiencing unprecedented growth, driven by rising disposable incomes, urbanisation, and ...

D2C lifestyle brand Miraggio has raised INR 55 Cr in its Series A funding round led by RPSG Capital Ventures.

Main image: Rubenz Arizta Tags customer experience omni-channel customer satisfaction agent experience call centers contact center customer loyalty ...

How to build a transparent hybrid rocket engine using acrylic rod and a canister of oxygen, with a breakdown of how various other types of rocket engines work along the way. Consider supporting my ...

Luxury fashion experts say brands should focus their marketing on collaboration, craftsmanship, and experiences to succeed amid economic headwinds.

The one-time omni-channel retail exemplar has had problems of late, but innovation is still underway and the firm shouldn't be written off just yet.

Digital advertising isn't just evolving; it's being redefined. AI is making split-second decisions that humans can't, automation is rewriting the rules of efficiency, and omnichannel strategies ...

Researchers from Indian Institute of Technology have developed bifacial perovskite solar cells that possess remarkable transparency to infrared light, thanks to a hybrid NiO/Ag/NiO (NAN ...

Tofu allows companies to create one campaign and use generative AI to modify content for different marketing channels and customers.

Discover how omnichannel marketing supports seamless customer experiences. Learn omnichannel strategies to improve engagement and retention.

The steady concern for omni-channel “Omni-channel” alludes to the capacity of a company to integrate multiple channels or “touch points”, whether they be digital or not. A company that customers can ...