Is your organization full of smart people working hard, just not in the same direction? Here's how to drive innovation and better alignment.

On July 18, 2025, President Trump signed into law the Guiding and Establishing National Innovation for US Stablecoins Act (the GENIUS ...

AT&T ( No. 37 on the Fortune 500) illustrates how finance and marketing can work together to support business expansion. I ...

Marketing leaders don’t need more initiatives. They need ruthless clarity on what drives impact — and the conviction to cut ...

David Laub has joined Neon as Senior Vice President of Marketing and Publicity.

Accessibility is becoming an increasingly complex and important corporate function, so much so that in many organizations, a ...

Campaign Red’s latest report reveals the ways in which AI is reshaping marketing operations, team structures and agency ...

For in-house lawyers, mastering the business is not just beneficial—it is essential for delivering meaningful legal advice ...

Intel’s turnaround plan includes major layoffs and outsourcing marketing to Accenture’s AI. Can the chipmaker regain its edge ...

Like many organizations, Invoca’s AI journey started with curiosity. When generative AI exploded into public awareness in late 2022, Johnson gave his teams room to experiment.

Sensing that scaled media planning and digital advertising were the future of the industry, WPP founded GroupM in 2003 to centralize all media buying operations under one umbrella. GroupM was a ...

In the heart of Akron stands a bargain hunter’s paradise that has loyal shoppers whispering heresy: “Who needs Costco when you’ve got Village Discount Outlet?” This sprawling secondhand emporium ...