A consistent brand helps your plumbing business stand out. Use the same logo, colors and tone on your website, social media and materials to build trust. Add digital strategies like Google Business ...

The marketing trends of 2025 offer immense opportunities for innovation. From embracing AI to rethinking personalization and ...

When it comes to building an audience, these emerging marketing and tried-and-true strategies should be a part of your playbook.

Shubhodip Pal has previously held key leadership roles at organizations like Samsung, ABN Amro Bank, Hewlett Packard, ...

Reading data and reacting to it means you can get caught in a never-ending loop that prevents you from seeing the bigger ...

Are you thinking about starting a drone photography business? There is a big opportunity for small business entrepreneurs in ...

You’ve probably noticed how fast our industry is evolving. Just when you think you’ve mastered all the essential marketing ...

Shifting from solely physical stores to an omnichannel approach means moving away from a channel-centric strategy and instead ...

The answer is yes for Western Michigan University digital marketing students who are partnering with Miller Auditorium to ...

Will Smith has cleared his name in a lawsuit filed by a science fiction author, claiming "Gemini Man" was a copy of his work.

Influence Media's Rene McLean on music catalog investments and backing SLANG, a new label and publisher developing rising hip-hop artists.

Social media can be used to celebrate employees, mark expansions, communicate with your local community and seek out new ...