Media fragmentation creates scattered audiences. Find out how to engage and measure across all channels for better ROI.

In recent years, people have become more comfortable sharing their personal experiences about mental health, a sign that ...

The most inspiring thing for me was when I realized that I can also influence others – when I shared some useful information and saw that others took it seriously,“ says this charming high school ...

The use of social media is contributing to declining attention spans, emotional volatility, and compulsive behaviors among ...

Why do you feel empty after scrolling? There are vital ingredients missing from social media's "diet," but we can demand ...

The use of social media is contributing to declining attention spans, emotional volatility, and compulsive behaviours among ...

Social Media Marketing has become a vital part of every firm's marketing program. Whether it is integrating your facebook and ...

Social media was supposed to usher in a golden age of branding. But things didn’t turn out that way. Marketers originally thought that Facebook, YouTube, and Twitter would let them bypass ...

Optimizing designs for user engagement undermines mental health and society. Social media sites favor hype and scandal over factual accuracy, and public manipulation over designing for safety, privacy ...

For years, social media and video apps weren’t quite able to overtake good old television as Americans’ most-used source for news. That’s finally changed, according to Oxford’s Reuters Institute for ...

Many people, including children and teens, turn to social media for entertainment, news and connection with others. Nearly half of teens interviewed in a recent survey say they use the internet ...

Should we begin to treat athletes as brands? And what are the consequences of doing so, both on and off the field?