Prime Mix Marketing received the honour in the Worcestershire category of the SME News Midlands Enterprise Awards 2025. The award recognises the agency’s expertise, innovation, and commitment to ...

Mix will fill in for Marlon Vera, who withdrew from the original matchup against Bautista (15-2 MMA, 9-2 UFC). The promotion officially announced the bout during the UFC Fight Night 256 broadcast.

Google launches Meridian, an open-source marketing tool using advanced modeling to optimize ad budgets and measure campaign effectiveness.

Marketing mix modeling is key to achieving marketing efficiency. Learn its benefits for ROI, channel synergy and data-driven decisions.

Meridian, Google’s new open-source Marketing Mix Model (MMM), has entered the rapidly evolving market for advanced marketing analytics and forecasting tools. This article explores Meridian’s ...

The 4 Ps are the key factors in marketing a product or service to consumers: product, price, place, and promotion. They are also known as a marketing mix.

Sergio Pettis and Patchy Mix commit their future to Bellator by signing new deals with the MMA promotion.

Marketing mix modeling is making a comeback. Fundamental changes to the digital ads ecosystem — such as Apple’s new limits on what advertisers are able to track — mean that deterministic ...

Marketing mix is the structure on which to build a marketing campaign from initial product ideas and development, all the way through selling the product in the market.