A social media marketing plan is a focused framework that guides how your brand engages with its audience across social ...

Black Friday customer segmentation is a holiday marketing strategy that divides customers into distinct groups based on ...

Oklahoma City-based Schraad Sales and Marketing has appointed Patrick Thompson as its president of sales and strategy.

Apple's in-your-face marketing strategy for "F1: The Movie" has included notifications, a vibrating iPhone trailer, and a surprise Brad Pitt drop-in.