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The Growth Dilemma is about how to manage relationships between customer segments. As brands grow and attract new customers, ...
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The Standard on MSNDirect marketing and entrepreneurial competitivenessAn increased emphasis on personalisation: The combination of data analytics and artificial intelligence will lead to the ...
E! News will air its last TV episode on September 25, The Hollywood Reporter has learned, ending a 34-year run for the ...
Growth is top of the agenda at Carlsberg as it seeks to transform its marketing function to ensure its work is “exceptionally ...
London, England / Syndication Cloud / July 07, 2025 / AmpiFire Key Takeaways: Content marketing produces 3x more leads per ...
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Bizcommunity on MSNWhy CMOs need to rethink marketing effectivenessThe data is murky, the goals keep shifting, but the board wants better results. Marketing effectiveness is in decline. CMOs ...
OK, not quite the famous Springsteen lyric, but in today’s world of marketing leadership, it rings true. We talk a lot about ...
Rocket CRM, a customer relationship management platform designed for modern teams, has expanded its system architecture with ...
It hasn’t always been at top of its to-do list, but the NHL is finally prioritizing the marketing of its young stars.
Embattled MyPillow founder Mike Lindell will not have to cough up the promised $5 million prize for his ill-fated “Prove Mike Wrong” challenge, a federal appeals court ruled Wednesday. In 2021, ...
When customers feel like they belong, relationships deepen, engagement increases and long-term value follows. Engagement is ...
Brands that treat exchanges not as an afterthought but as a core commerce capability will be the ones who keep both revenue and relationships intact.
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