Shake Shack is ready to shout from the rooftops. The fast casual is in the initial stages of investing in a paid media ...

Too frequently, the marketing communications function is seen primarily as a support system for firmwide branding or general ...

Merz Aesthetics has revamped its sales and marketing leadership, promoting an employee and hiring a vice president from GSK ...

The company’s revenue was about 10% higher than the same period a year ago, showing an unexpected ability to weather tariff ...

CEO Rob Lynch said the brand should embrace a more aggressive marketing strategy to set it apart from fast food burger chains ...

Starbucks reported another sales decline in Q3 2025, but CEO Brian Niccol said recent marketing investments have driven a ...

This article aims to solve the information overload problem faced by large-scale e-commerce systems in the context of big data applications. The scheme of building a distributed e-commerce advertising ...

Nine’s former director of trade marketing, Jamie Gilbert Smith, has launched his own consultancy: Occam Strategy and Consulting.He announced the news on Linkedin, calling it “a strategy-first ...

Tech Mahindra plans to invest in sales, marketing, and AI infrastructure over the next 2-3 years to enhance its market position and leverage AI responsibly.

An ISE campaign has been recognised in this year’s Sammy – Sales and Marketing Awards. The Business Intelligence Group, which runs the awards, said the ‘Connection Restored’ campaign captured the ...

Oklahoma City-based Schraad Sales and Marketing has appointed Patrick Thompson as its president of sales and strategy.