How to skip the guesswork to refine your concept, validate demand, and ensure retail success.

Electrical supplies distributor McNaughton-McKay Electric Company has launched a rebranded identity that unites five subsidiary companies under a single, cohesive banner: McNaughton McKay Group (MMG).

True transformation is possible when you align marketing functions with overall business goals and priorities and give them proper weight.

Bare Necessities, Fashion Nova And Saatva launch "pre-tariff" sales before expected price hikes. Exploiting consumer ...

Old school marketing techniques have been around for decades ... Digital tools like admin dashboards can help them track sales, customer behavior, and marketing performance, all in one place—making it ...

Because social media today is so ubiquitous, marketing techniques using these platforms ... to generate the message is viral marketing, a sales technique that attempts to trigger the rapid spread ...

Tesla Inc. (NASDAQ:TSLA) has reportedly pivoted its marketing for the Cybertruck as Elon Musk's EV giant rebrands the vehicle to showcase its utilitarian quotient. What Happened: Targeting a more ...

“Our Malaysian suppliers are able to increase exports of the fruit by 30 per cent this year, which has largely boosted our confidence in propelling sales here.” Vivian Wang, marketing director ...