For our Question of the Week, we asked the social media folks of adland to share the strategies they use to hand.

Minority-owned media only makes up five percent of total media spend. It should be much more—and this 'Love Island' interview ...

Social media erupts over Sydney Sweeney and Dunkin’ genetics ads as advertising experts warn of changing consumer trust in ...

AI influencer Mia Zelu fooled thousands with her fake life of luxury – sparking an authenticity crisis up-ending social media strategies.

What if you could tap into 20 years of authentic consumer conversations to transform your marketing strategy? In this special ...

The American Academy of Pediatrics has recommended that teens don’t consume more than 100 milligrams of caffeine per day. The ...

Heard on the Streets” podcast explores how brands are cashing in on social media strategy You have to look at influencers ...

Finding creative ways to entice customers to return to brick-and-mortar stores will strengthen your brand and bottom line.

Leveraging social media and influencers in digital campaigns is a strategy that has taken the marketing world by storm.

Personalised marketing delivers curated content to individual customers. Find out how AI is at the forefront of it.

This article explores important facts about digital marketing and effective strategies that can really help businesses ...

The beer ad, called Brewmite II, is inspired by the movie Bloodsport. Kelce brothers-owned Garage Beer released a teaser ...